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With England’s next World Cup fixture fast approaching, we’re renewing our call to all pubs, bars, clubs and community venues across Derbyshire to back our #WalkAway campaign.
Working together with the Office of the Police and Crime Commissioner, we want every fan to enjoy the football safely — and ensure our communities stay calm and welcoming throughout the tournament.
#WalkAway is a simple, powerful message:
✅ Step back from confrontation
✅ Avoid situations that could escalate
✅ Remember: football brings us together, it shouldn’t divide us
Your venue can make a real difference by helping us cut alcohol-related incidents and keep celebrations positive.
📁 Get all updated posters, social media graphics and guidance here:
Walk Away Campaign | Office of the Police and Crime Commissioner
How you can help this match day:
- Share #WalkAway posts across your social media ahead of and during the game
- Display campaign materials clearly around your venue
- Brief staff to reinforce the message with customers
- Remind fans: choosing to walk away keeps everyone safe
Thank you for your ongoing support — together we’ll make sure this World Cup is one to remember for all the right reasons.
Sent from my iPhone | 
